{"id":5391,"date":"2016-05-05T18:48:43","date_gmt":"2016-05-05T18:48:43","guid":{"rendered":"https:\/\/www.vexels.com\/blog\/?p=5391"},"modified":"2020-02-11T15:44:29","modified_gmt":"2020-02-11T14:44:29","slug":"create-an-effective-graphic-designers-online-portfolio","status":"publish","type":"post","link":"\/blog\/create-an-effective-graphic-designers-online-portfolio\/","title":{"rendered":"Create an effective graphic designer’s online portfolio"},"content":{"rendered":"

Whether you’re looking for new clients, for a new job or \u00a0just pushing your brand to be known, the portfolio is a fundamental key<\/strong> to achieve any of these purposes.<\/em><\/p>\n

The porfolio is representing you, your work and abilities<\/strong>, while you are not there to tell or show. You’ll be \u00a0already showing your personality and skills<\/strong>. It’s like your\u00a0shop window, 24 hours a day, 365 days open. It’s a powerful promotion tool<\/strong> which can help you to stand out. So investing a considerable amount of time on it is surely\u00a0a wise decision\u00a0. We gathered some ideas and approaches so you can use as a guide to achieve a great looking and effective portfolio. Here we go!\u00a0\u00a0<\/em><\/p>\n

1. Objective.<\/strong><\/h2>\n

Before starting have a clear picture about the reasons why you’re creating your portfolio.\u00a0It’s not the same wanting to be hired, than making your brand grow or just sharing your work with the graphic community. Making your objective clear will help you to make better decisions on what to include and what to leave out.<\/p>\n

2. Platform and layout.<\/strong><\/h2>\n

We could get two different approaches here: 1)\u00a0having your own website to host your porfolio, 2) choose a design dedicated platform already set to load your porfolio. There are great\u00a0platforms such as Behance<\/a>, Dribbble<\/a>, Coroflot<\/a>\u00a0or Carbonmade<\/a>\u00a0which are graphic design dedicated sites.\u00a0The advantages are many as being able to upload your porfolio without having to buy a domain or pay a hosting. Also these sites are places\u00a0where other graphic designers take part forming a community and where potencial employers search for talented people frequently. \u00a0Another advantage is that these sites are under Google’s radar so you can easily reach some exposure on Google search results. The disadvantages you may find in choosing this kind of platforms include not being able to work your own brand in a separate domain which is seen as more professional and don’t being able to personalize the way the layout looks like. \u00a0In any case the key is to\u00a0create a simple and clean design, bearing in mind that content is the focus to highlight.<\/p>\n

3. Logo.<\/strong><\/h2>\n

If you still don’t have your logo, design one! A good idea is to create it based on your name or signature using a typography that represents you. Remember this is about promoting you and your brand. Here are some good looking examples:<\/p>\n

\u00a0\"logo<\/a>\"Signature\"<\/a>\"Roy<\/a><\/p>\n

4. Tagline.<\/strong><\/h2>\n

Go for a short and catchy one, up to 4\/5 words as maximum. Think about something fresh, professional and aligned with your target.<\/p>\n

\"Tagline<\/a><\/p>\n

5. Portfolio.<\/strong><\/h2>\n